ICA Launches Ad Women of Toronto

January 26, 2009

New organization will engage and connect women across the
marketing communications industry

TORONTO, ON - January 26, 2009 - The Institute of Communication Agencies (ICA) today officially launched an exciting new initiative for women in the advertising, marketing and communications industry during Canada’s first annual Advertising Week. Long overdue, Ad Women of Toronto is the first initiative of its kind to be launched in almost 50 years and will serve as an exchange of the wisdom, passion and power of women in the industry and beyond as well as offer a unique forum for women to collaborate, network, inspire and debate.

“Ad Women of Toronto promises to be the most innovative, inspiring and empowering group in the industry,” said Gillian Graham, CEO of the ICA. “For the first time in recent Canadian history, women at all stages and within all areas of marketing communications will be given an incredible opportunity to help shape the future of our industry in an entirely unique way.”

Designed for women of all levels who have a shared desire to win, both in business and in life, Ad Women of Toronto will work to engage, mentor and support the advancement of women in the industry. By providing a forum to share their knowledge and experiences as well as promote their unique talents and skills Ad Women will not only strengthen the women in the industry but will help to drive our future leaders to the top.

“It’s truly amazing to see what women are capable of with the support and encouragement of other women. We have a remarkably creative, talented community of women in advertising and I can’t wait to see what we can accomplish together,” said Amanda Ploughman, Chair of the initiative and President of Mediacom.

The initiative will feature a speaker series that will highlight the experience and knowledge of industry legends and experts, a mentorship program encouraging sharing, growth and guidance, a debate series providing the opportunity to contribute a unique point of view and engage in provocative discussion, and most importantly, the chance to help shape the future of the industry. Over the next several weeks, a calendar of exciting events and speakers that will be featured throughout the year will be announced.

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For more information or to arrange and interview please contact:

Micha Goddard, Narrative Advocacy Media

Email: micha.goddard@narrativeadvocacy.com
Phone: 416-922-2211 ext. 3277